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Expert PR, Marketing & Event Services

Strategy Planning

WE CREATE COHESIVE STRATEGIES THAT REACH THE RIGHT AUDIENCES.

Through collaborative strategy planning, we serve as your thought partner—helping you connect the dots between where you are and where you want to be.

This coherence amplifies your brand, forging a deeper connection with your audience, values, and vision. Today's consumers are increasingly drawn to brands that represent values and lifestyles rather than just products.

We help weave this authentic brand story across every touchpoint of your customer experience. We are a fully integrated lifestyle agency that creates and sustains meaningful brand conversations for our clients.

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BRAND STORY & PURPOSE

WE'RE ABOUT MORE THAN "RELATIONS," WE MAKE YOUR BRAND RELATABLE.

We dig into who you are at your core, find your superpower, and craft a story that makes the media pay attention and consumers feel something real.

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Public Relations

We make sure you’re on the top of people’s minds and on the tip of their tongues. 

Our media connections run deep, and we're always building new ones. We work seamlessly across any city or region, connecting with storytellers at every level—from national outlets to local podcasts and influencers.

We stay plugged into the news cycle and know exactly who to call, ensuring you remain relevant through earned, owned, shared, and paid media.

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brand Partnerships

We're expert connectors

We create transformative brand experiences because the best stories are lived, not heard. As expert connectors, we create strategic collaborations between brands and talent, sponsors, influencers, and high-profile events that elevate brands and capture new audiences through:

  • Experiential Marketing: Immersive activations, pop-ups, and events that directly engage your audience

  • Strategic Sponsorships: Connections that reach target audiences with meaningful exposure

  • Talent & Influencer Partnerships: Natural collaborations with celebrities and influencers whose stories authentically align with your brand
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Event Strategy & Production

We are your partner and path to affecting popular culture.

Events get hearts pumping. We excel at creating innovative experiences that bring brands to life for both new and familiar audiences.

From product launches and charity events to red-carpet premieres, restaurant openings, and brand activations, our 360-degree approach handles everything, securing partners, media, and talent while managing strategy, production, vendors, and guest experience from start to finish.

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Talent Acquisition

We facilitate connections and collaborations that put your brand in the spotlight.

We seek out the voices that drive culture—the ones who help consumers feel entertained, engaged, and empowered.

We connect with celebrities and influencers who are passionate storytellers, excited to partner with innovative brands. We help them authentically share your story in engaging, entertaining ways that resonate with audiences.

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Social Media

We cultivate experiences that are as memorable as they are shareable.

We understand the power of social platforms in shaping brand narratives, fostering community, and engaging audiences. We help create strategies and partnerships that amplify your brand story through:

  • Organic Platform Management
  • Community Building & Engagement
  • Campaign Creation + Execution
  • Social Media Audit & Strategy
  • Paid Social
  • Content Creation

We provide comprehensive content creation to support your social presence, including photos, graphics, and videos that effectively communicate brand messaging, showcase products, and highlight activities that capture audience attention. We develop content calendars that represent your brand themes with all planned posts, stories, and videos strategically mapped out.

We design cohesive Facebook, Instagram, LinkedIn, and X pages with posts that visually convey consistent brand representation, complete with brand-centric captions and hashtags to boost exposure.

We can either manage these strategies on your behalf or provide guidance to equip your team to handle implementation internally.


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CREATIVE LEADERSHIP, BY EXTENSION.

Someone to think with

Serving as an extension of your team (think fractional everything), Founder and Certified Business Coach Elaine LaPersonerie operates as a short-term, in-house marketing strategist for your company.

She elevates team capabilities, enhances performance, and brings fresh perspectives that move the needle. As both coach and consultant, Elaine guides leaders and entrepreneurs toward their full potential through strategic marketing counsel and executive guidance.

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Executive Communications & Positioning

Great leaders deserve a spotlight

We turn executives into industry voices. Through strategic media relations, thought leadership development, and targeted content creation, we build executive profiles that command attention and credibility—positioning your leadership team as the experts they already are.

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Concept Development

deas to Impact

Have an idea? Let's make it real. We develop concepts from the ground up—refining your vision, crafting the brand story, and creating the strategic positioning that gives your idea legs.

From hospitality concepts to consumer products, we transform inspiration into launch-ready brands that resonate.

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“Elaine and her team are great collaborators between the SAG Awards and our wine sponsor of many years, Cooper’s Hawk. Elaine is highly engaged and relationship-oriented. She also deeply understands live events and how to activate mindfully and organically in that unique space.”

-Jon Brockett, Executive Producer, Screen Actors Guild Awards

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